Hello there👋
I'm a UI/UX (+ creative) designer passionate about creating engaging, delightful experiences.
Improving the appointment booking experience for Health Buddy
User researcher
User Interface Designer
Information Architect
My Role
A redesign of Health Buddy, a government healthcare service app, to improve its functions and ease of usability.
5 Weeks (August 2022)
Duration
How might we provide a seamless onboarding experience for new eSIM users?
Product Designer
User Researcher
Usability Tester
My Role
Transformeing Jetpac's onboarding process, resulting in a 20% surge in user satisfaction and an 87.5% reduction in related customer tickets
3 Months (Novemeber 2023 - January 2024)
Duration
Restructuring the website information hierarchy for a seamless consumer experience
A complete overhaul of Game Academia's website, an e-commerce store focusing on online trading card game goods.
Solo project
My Role
4 Weeks (July 2022)
Duration
How might we make parents trust the service LevelUp provides for their children?
LevelUp is an online gamified personality assessment tool for children. With a project team, I helped redesign their "freemium" model and pricing plans and improved the overall UX of their existing website.
Project Manager
User researcher
UI Designer
My Role
6 Weeks (Oct - Dec 2022)